The Western Australia Government is helping agrifood and beverage businesses to capture export market opportunities at upcoming international trade events.
Interested business are encouraged to submit an expression of interest to participate in any of five key trade exhibitions to be held in Asia and the Middle East in 2025.
Food, beverage and hospitality events have proven to be a great avenue for WA businesses to showcase their products and establish trade relationships.
FOODEX Japan in March opens the door to promote products to WA’s second biggest primary industries export destination, as well as other customers in the region.
Food and Hotel Asia’s Singapore Expo in April typically attracts more than 60,000 visitors from 50 countries, while HOFEX Hong Kong in May has been connecting importers, wholesalers and retailers with buyers from restaurants, hotels and supermarkets for the past 36 years.
CP Group’s Global Sourcing Expo in Bangkok will follow shortly afterwards, providing a unique opportunity to engage with one of Asia’s largest distribution channels.
“Department of Primary Industries and Regional Development trade specialists also coordinate in-market briefings, business matching, market insights tours and explore export leads that help participants build trade relationships,” said Agriculture and Food Minister Jackie Jarvis.
“This work all helps WA businesses to capitalise on strong global demand for premium products – generating flow-on benefits that drive communities and regional economies.
“I encourage agrifood and beverage businesses across the State to express their interest in being a part of these international trade events in 2025.”
A free online information session will be held this week for interested parties to find out more about the process and how businesses have benefited from previous trade events.
With the WA Government’s support, 89 WA businesses represented their brands at five international agrifood and beverage trade shows in 2023-24 at Tokyo, Shanghai, London, Singapore and Dubai.
Previous participating businesses spanned honey, dairy, seafood, red meat, bakery, packaged foods and alcoholic beverages.
WA’s agrifood and beverage exports sector is thriving with 2023-24 exports exceeding $13 billion, with a five-year average annual growth rate of 12 per cent.
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